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76 Explore | Handcrafted
Indonesia’s wealth of cultural Indonesia memiliki kerajinan
handicrafts is as diverse as its tangan yang beraneka ragam. © Alcibbum Photography
many cultures. Each month Setiap bulannya, kami akan
we explore the archipelago’s menyuguhkan bagi Anda
offerings through a different kerajinan tangan khas dari
traditional craft. setiap daerah.
Lombok pottery, INCLUSIVE LEADER CREATES
in particular, has been AN INCLUSIVE ENVIRONMENT
a part of the island’s
cultural legacy, with
the craft tracing its In Sampoerna, we embrace people in an environment
beginnings back to where they are comfortable asking questions
th
the 16 century... Apply now at
www.sampoerna.com
to the original piece of clay dough and
press it into the desired shape. Each village
takes pride in decorating its earthenware in
a unique way: Penujak pottery incorporates
gecko motifs into its products, Masbagik uses Fajar Dewantara Olivia Basrin Citra Liudianto Indra Marcella Chandra
starfish elements, and Banyumulek uses old Manager HR Manager Supervisor Brand Manager Associate Information
coins and rattan to create designs and motifs Regulatory Aff airs Account Payable System Analyst
that are one-of-a-kind and representative
of each village.
Terkenal dengan aneka kerajinan
LOMBOK’S POTTERY LEGACY tangannya, Pulau Lombok adalah destinasi
terbaik bagi Anda yang ingin melihat
sejumlah tradisi kerajinan tertua di
Indonesia. Salah satunya adalah gerabah
Lombok, bagian dari warisan budaya pulau
Known for its rich variety of local handicrafts, the island ini, yang sudah ada sejak awal abad ke-16
of Lombok is a prime destination for visitors looking to immerse atau sekitar masa kejatuhan kerajaan Hindu
themselves in some of the most ancient craft traditions Majapahit. Hingga kini, tradisi tersebut terus
diwariskan dari ibu kepada anak perempuan
in Indonesia. di tiga desa penghasil gerabah terbesar
di Lombok, yakni Banyumulek, Masbagik
Lombok pottery, in particular, has been Timur, dan Penujak. Di sana, kerajinan
a part of the island’s cultural legacy, with gerabah menjadi sumber pendapatan
the craft tracing its beginnings back to utama bagi banyak keluarga.
the 16 century, around the time of the
th
decline of the East Javanese Hindu Kingdom Proses pembuatannya berbeda dari desa ke
of Majapahit. Today, the tradition continues desa, karena itu setiap desa memiliki produk
to be passed on from mothers to daughters gerabah yang unik. Untuk membuatnya, para
in the island’s three major pottery-producing perajin mengambil tanah liat dari perbukitan
villages – Banyumulek, Masbagik Timur and di dekat desa, lalu bahan tersebut dipotong
Penujak – where earthenware making is the berbentuk kubus dan dikeringkan di bawah
main source of income for many families. sinar matahari. Setelah itu, perajin mengolah
tanah liat menjadi beragam bentuk yang
The process of pottery making varies diinginkan, dan terkadang tanpa bantuan meja
slightly from village to village, resulting putar. Cara menghiasnya pun berbeda di
in earthenware that is truly unique to each setiap desa. Gerabah Penujak banyak dihiasi
community. Craftsmen acquire the clay for motif kadal, Masbagik menampilkan elemen Follow us on:
the pottery from the hills near the villages, bintang laut, sedangkan Banyumulek
after which the material is cut into cubes menggunakan koin-koin kuno dan rotan.
and dried in the sun. While there is no Desain dan motif unik ini menggambarkan PT HM Sampoerna Tbk.
potter’s wheel, artisans add layers of clay ciri khas masing-masing desa.
HMS_PrintAd_New_July2017_FA(2).indd 1 7/6/17 15:55
Colours 21x28cm.indd 1 6/7/17 5:45 PM
Indonesia’s wealth of cultural Indonesia memiliki kerajinan
handicrafts is as diverse as its tangan yang beraneka ragam. © Alcibbum Photography
many cultures. Each month Setiap bulannya, kami akan
we explore the archipelago’s menyuguhkan bagi Anda
offerings through a different kerajinan tangan khas dari
traditional craft. setiap daerah.
Lombok pottery, INCLUSIVE LEADER CREATES
in particular, has been AN INCLUSIVE ENVIRONMENT
a part of the island’s
cultural legacy, with
the craft tracing its In Sampoerna, we embrace people in an environment
beginnings back to where they are comfortable asking questions
th
the 16 century... Apply now at
www.sampoerna.com
to the original piece of clay dough and
press it into the desired shape. Each village
takes pride in decorating its earthenware in
a unique way: Penujak pottery incorporates
gecko motifs into its products, Masbagik uses Fajar Dewantara Olivia Basrin Citra Liudianto Indra Marcella Chandra
starfish elements, and Banyumulek uses old Manager HR Manager Supervisor Brand Manager Associate Information
coins and rattan to create designs and motifs Regulatory Aff airs Account Payable System Analyst
that are one-of-a-kind and representative
of each village.
Terkenal dengan aneka kerajinan
LOMBOK’S POTTERY LEGACY tangannya, Pulau Lombok adalah destinasi
terbaik bagi Anda yang ingin melihat
sejumlah tradisi kerajinan tertua di
Indonesia. Salah satunya adalah gerabah
Lombok, bagian dari warisan budaya pulau
Known for its rich variety of local handicrafts, the island ini, yang sudah ada sejak awal abad ke-16
of Lombok is a prime destination for visitors looking to immerse atau sekitar masa kejatuhan kerajaan Hindu
themselves in some of the most ancient craft traditions Majapahit. Hingga kini, tradisi tersebut terus
diwariskan dari ibu kepada anak perempuan
in Indonesia. di tiga desa penghasil gerabah terbesar
di Lombok, yakni Banyumulek, Masbagik
Lombok pottery, in particular, has been Timur, dan Penujak. Di sana, kerajinan
a part of the island’s cultural legacy, with gerabah menjadi sumber pendapatan
the craft tracing its beginnings back to utama bagi banyak keluarga.
the 16 century, around the time of the
th
decline of the East Javanese Hindu Kingdom Proses pembuatannya berbeda dari desa ke
of Majapahit. Today, the tradition continues desa, karena itu setiap desa memiliki produk
to be passed on from mothers to daughters gerabah yang unik. Untuk membuatnya, para
in the island’s three major pottery-producing perajin mengambil tanah liat dari perbukitan
villages – Banyumulek, Masbagik Timur and di dekat desa, lalu bahan tersebut dipotong
Penujak – where earthenware making is the berbentuk kubus dan dikeringkan di bawah
main source of income for many families. sinar matahari. Setelah itu, perajin mengolah
tanah liat menjadi beragam bentuk yang
The process of pottery making varies diinginkan, dan terkadang tanpa bantuan meja
slightly from village to village, resulting putar. Cara menghiasnya pun berbeda di
in earthenware that is truly unique to each setiap desa. Gerabah Penujak banyak dihiasi
community. Craftsmen acquire the clay for motif kadal, Masbagik menampilkan elemen Follow us on:
the pottery from the hills near the villages, bintang laut, sedangkan Banyumulek
after which the material is cut into cubes menggunakan koin-koin kuno dan rotan.
and dried in the sun. While there is no Desain dan motif unik ini menggambarkan PT HM Sampoerna Tbk.
potter’s wheel, artisans add layers of clay ciri khas masing-masing desa.
HMS_PrintAd_New_July2017_FA(2).indd 1 7/6/17 15:55
Colours 21x28cm.indd 1 6/7/17 5:45 PM
